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Large and Small Firm Stock Price Response to 'Heard on the Street' Recommendations
Journal article   Peer reviewed

Large and Small Firm Stock Price Response to 'Heard on the Street' Recommendations

William L. Huth and Brian A. Maris
Journal of Accounting, Auditing, and Finance, Vol.7(1), pp.27-44
01/1992

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Abstract

Stock price response to analyst recommendations in the Wall Street Journal “Heard on the Street” column are examined for their usefulness in short-term trade decision making. The stock price response relation to firm size is also examined. Information from the column appears to produce statistically significant but economically insignificant stock price movements. Firm size is important only for negative comments in the column.

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