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Thesis
UTILIZING THE THEORY OF PLANNED BEHAVIOR IN PREDICTING EMPLOYEE GREEN BEHAVIOR
University of West Florida
Master of Arts (MA), University of West Florida
2016
Abstract
The purpose of this study was to apply Ajzen's (1991) theory of planned behavior (TPB), which predicts behavior engagement, to the over-arching construct of employee green behavior (EGB). Ones and Dilchert (2012a) developed the Green Five Taxonomy with five metacategories of EGB (i.e., avoiding harm, conserving, working sustainably, influencing others, taking initiative). Combining the taxonomy and theory, the current study measured TPB antecedents (i.e., attitudes, norms, and perceived behavioral control), intentions, and EGB. Pilot data indicated the measure used was reliable and was then administered for the primary study via Amazon's mTurk platform. A final sample of 271 participants completed the online survey. A hierarchical regression was used to analyze the data. Results indicated TPB was an effective theory when predicting EGB with antecedents accounting for 70% of the variance in intention and intention accounting for 55% of the variance in engaging in green behavior. TPB based scales could become an invaluable tool when organizations are attempting to hire a new employee or create sustainability initiatives involving EGB.
Details
- Title
- UTILIZING THE THEORY OF PLANNED BEHAVIOR IN PREDICTING EMPLOYEE GREEN BEHAVIOR
- Resource Type
- Thesis
- Publisher
- University of West Florida
- Format
- text
- Identifiers
- 99380090737906600
- Academic Unit
- Psychology
- Language
- English
- Awarding Institution
- University of West Florida; Master of Arts (MA)
- Theses and Dissertations
- Master of Arts (MA), University of West Florida