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Conference proceeding
Top Managers in Logistics: A Phenomenological Look at their Roles, Responsibilities, and Needs
Association of Marketing Theory and Practice Proceedings 2012, p.72
Annual Meeting of the Association of Marketing Theory and Practice (2012)
Annual Meeting of the Association of Marketing Theory and Practice (2012)
2012
Abstract
This article describes the evolving role of top managers in logistics, their competencies, job requirements, and training needs. Key findings for developing effective training options and their implications are discussed.
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Details
- Title
- Top Managers in Logistics: A Phenomenological Look at their Roles, Responsibilities, and Needs
- Publication Details
- Association of Marketing Theory and Practice Proceedings 2012, p.72
- Resource Type
- Conference proceeding
- Conference
- Annual Meeting of the Association of Marketing Theory and Practice (2012)
- Event
- Annual Meeting of the Association of Marketing Theory and Practice (2012)
- Publisher
- Georgia Southern Commons; United States
- Identifiers
- 99380602816506600
- Academic Unit
- Commerce; Lewis Bear Jr. College of Business
- Language
- English